Micro blogging website Twitter can bring subscription model as a new means of earning. With this, Twitter will be able to earn directly from users. Explain that till now Twitter worked on the ad-based revenue model. But Twitter’s advertising revenue has come down in the recent past, after which the company has hinted at implementing the subscription model. Looking at Twitter’s second quarter revenue report, Twitter’s advertising revenue has fallen by about 23 percent.
Twitter CEO Dorsey has confirmed that he is working on all other options to generate revenue, including the subscription model. Of this, Twitter can start testing the subscription model by the end of this year. Twitter’s paid subscription model will provide the company with an opportunity to earn in ways other than advertising and data licensing. Explain that after the job listing, a jump of about 7 percent was seen in Twitter’s stock. However, according to the company, encouraging users to pay for premium features is a challenging task.
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After Twitter’s subscription model is implemented, all users will have to take a paid service to use this platform. it’s not like that at all. However, to use some of Twitter’s special features, users must pay money. Meaning, users will decide whether they want to pay to enjoy the company’s premium service. Let us know that at present the estimated number of daily active users of Twitter is 186 million. Twitter wants to shift these users to the monetize model.
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